SBC Summit 2025 to Bring Together Industry Representatives in Lisbon

Key Information About the Conference

Scheduled to be held on September 16th–18th at the FIL centre in Lisbon, the business gathering will bring together operators, suppliers, regulators, media, and other industry representatives. The Summit features an exhibition, a variety of conferences, and offers networking opportunities alongside a range of additional entertainment activities.

Key numbers from the 2025 edition:

• delegates from over 130 countries;
• around 500 renowned speakers;
• 40% C-level executives;
• 135,000 square meters of expo space.

This year's event will see the participation of numerous notable figures from various fields, including gambling, technology, and sports. Among them are Claude Makélélé, Gary Vaynerchuk, Jordan Dawson, Margarida Corceiro, Oleksandr Usyk, Randi Zuckerberg, and many other well-known names.

Event's 6-Stage Programme

Visitors will have an excellent chance to explore a wide variety of engaging sessions led by top industry experts. Attendees can expect hands-on keynotes and forums dedicated to innovation, regulatory compliance, IT developments, and other key topics.

The core of the programme comprises 6 informative categories:

1. Super Stage. This section will focus on methods for compiling trading odds, the impact of AI on business, the future of the gambling sphere, stable growth under pressure, the role of women in the sector, and more. Additionally, CEOs of the 5 industry-leading gaming brands will share their professional recommendations and perspectives.
2. Global Markets. The scope of regions to be discussed includes Latin America, Western Europe, and North America. Special emphasis will be placed on Brazil, Mexico, Finland, Italy, Peru, the Netherlands, and the United States. Attendees will gain priceless insights into the primary local trends and unique aspects of managing thriving, high-tech, and compliant projects within these locations.
3. Emerging Markets. Entrepreneurs planning to operate in Africa, Eastern Europe, Asia, and the Middle East will find this category especially relevant. Particular attention will be paid to countries like the RSA, Nigeria, Macau, India, the Philippines, Georgia, Ukraine, the UAE, and many others.
4. Technology. Payment systems, AML solutions, artificial intelligence, bet builders, SaaS, KYC instruments, modern UX and UI, and M&A innovations are merely a few of the many topics to be discussed. Participants will explore effective ways to bolster their projects through state-of-the-art software and exceptional strategies.
5. Affiliate Leaders. Panels will be focused on building business ties with media partners, leveraging the latest marketing technologies, and examining tools that shape the future of this segment. Covering everything from CRM, AI, and SEO nuances to the peculiarities of branding, metrics tracking, and content localisation, the sessions will be packed with valuable insights.
6. Player Protection. This section will be dedicated to regulatory matters, compliance details, audience research techniques, tackling dishonest customers, partnerships with operators, behaviour monitoring tools, and much more. Guests will also learn how to assemble professional teams, gain insights into data security, and explore the ethical implications of these methods.

Extra Activities and Commentaries from SBC’s Executive

SBC’s members strive to create an environment where industry representatives can gain priceless knowledge, establish valuable business connections, and network in a laid-back, friendly setting.

To engage the audience, the organiser enriched the agenda with the following extras:

• Food Festival;
• Tech Academies;
• AMIG Happy Hour;
• Legends Charity Game;
• 3v3 Football Championship;
• sponsored drinks and parties;
• Affiliate Leaders Awards, and more.

According to Rasmus Sojmark, SBC’s CEO and Founder, last year’s event was truly a great success, providing numerous practical insights regarding interactions with guests. The executive is thrilled to share that the forthcoming edition promises to be even more exceptional, featuring additional stages, academies, legends’ appearances, and a variety of other engaging activities.

Mr Sojmark conveyed profound appreciation to the sponsors, speakers, hosts, guests, and exhibiting brands for their valuable support. He is confident that a cohesive community significantly contributes to the realisation of such a remarkable business gathering.

Staying aware of the latest news, major events, and future-shaping trends is undoubtedly crucial for entrepreneurs to remain competitive in the rapidly evolving gambling sphere. Gaminator’s experts deliberately monitor the current market situation and equip customers with the most relevant information necessary for launching and managing a business successfully.