Deposit Limits in Digital Casinos: the UKGC Implements New Regulations

Details of the UKGC’s Initiative

All online brands operating under UK licences are now mandated to allow customers to adjust settings based exclusively on the total amount of funds deposited into their accounts within a specific period. According to the UKGC, only this tool can be called a “deposit limit.” Any other transaction restrictions are regarded as supplementary measures that clients may choose to implement at their own discretion.

The new regulation concerning the iGaming industry in Great Britain was enacted due to the fact that previous mechanisms frequently resulted in confusion or proved to be excessively expensive. Prior stipulations related to the account replenishment functioned predominantly as loss or withdrawal limits, often leading players to surpass their intended expenditure.

1st Phase of Reform Realisation

Certain legal amendments will take effect starting October 31st, 2025.

The enhanced roster of obligations for operators includes the following:

• informing new participants regarding the option to establish a financial limit prior to making their initial deposit;
• regularly reminding clients of the importance of reviewing their transaction histories periodically;
• offering adaptable instruments for constraining significant expenditures (the range of services remains at the discretion of an operator);
• providing swift access links to spending-control features on the homepage and payment section of the portal;
• guaranteeing prompt responses to user inquiries aimed at reducing pre-set deposit limits.

New Framework: Expectations

The recent research conducted by the Commissionhas demonstrated that, in economically vulnerable areas, participation in gambling is nearly twice as high as in regions characterised by stable social and cultural environments. This situation necessitates a targeted response from the government and the implementation of more personalised measures to protect consumers.

Helen Rhodes, the UKGC’s Major Policy Projects Director, stated that the organisation endeavours to assist customers in better understanding and managing their behaviour. The spokeswoman contends that the forthcoming changes will establish a consistent and transparent environment for players, whilst supporting operators in building a responsible and sustainable industry.

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